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Business Development
Graduate Jobs & Internships

Overview

Business Development is a very ambiguous job title and encompasses a lot. However, simply put, as a business developer you are responsible for promoting the product, identifying any improvements the product may need and bringing it to new markets. As the person responsible for bettering the business, your responsibilities will include contacting potential clients and arranging meetings, researching the product and potential markets for new opportunities and attending conferences, meetings and events. In principle you will be the face of the business. The business development team also works with the product management team to identify the products competitive positioning and give suggestions on how to improve the product.

Business Development vs Sales

Business development is the process of matching the product you are promoting with new potential markets to expand into. You will guide potential new clients through the entire sales pipeline.

Sales is purely focused on initiating new revenue streams. The business development team will be pointing the sales team into the new markets they have identified. In sales you will be pitching clients and winning business. 

Work Life and Education

Typically employers will look for a bachelor’s degree in business, marketing or a related field. As there are so many responsibilities, you will have many different days and will be working with multiple teams in the business as well as potential clients. The business developer has to be creative and think outside the box based on the research you conduct.

Salary

Business Development: $40,000-$50,000 + commission

Business Development Graduate Jobs in Canada

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